To design a successful app, you require a clear understanding of the user expectation, behavior and pattern. Real users think and act. A good usability testing plan requires a human touch that can help you understand how real users interact in real life scenarios.
Crowdsourced usability testing services will empower you with valuable insights and give you an end-user perspective. Discover issues, get new ideas to make your app more awesome. Here is everything you need to know about crowdsourced usability testing:
Traditional Usability Testing
In today’s digital world, the quality of UI can mean the difference between success and failure. Traditionally companies have wholly relied on in-house QA teams or on external outsourced teams to meet their usability testing needs. Usability testing in a lab environment however, cannot give accurate results.
Issues That Arise With Traditional Approach
- Dependency on an in-house team or on outsourced teams.
- No testing based on target demographics.
- Rigid workforce under a fixed staffing model.
- Lack of fresh perspective.
- Higher costs for investing in teams, devices and tools.
- Difficulty in meeting needs especially during peak periods.
Crowdsourced Software Testing
Usability testing is all about understanding a user’s experience and behavior while using an application. Crowdsourced usability testing is the most effective way to gain real insights about an app’s user friendliness. Crowd testing has an element of human touch that is required for effective usability testing. It also enables companies to test their apps in specific target demographics just like in the real world.
Highlights Of Crowdsourced Usability Testing
- Run longer and more through testing without straining internal resources.
- Enables testing in various real world conditions.
- Option to select crowd testers for project, based on your target demographics.
- Access to usability experts for creation and execution of test plans.
- Insightful feedback from testers who match target demographics.
- Recommendations from real users for improving the app.
- Performance-based pricing based on output that matters
Merits Of Crowdsourced Usability Testing
1) Win Customers With Intuitive UX
An intuitive UX is crucial to an app’s success. With crowdsourced usability testing, you can get insights on how real users interact with your app in real life scenarios. Apart from discovering issues, you can use the actionable feedback from expert crowd testers to implement improvements for making your app addictively good. You can succeed in the market with an intuitive and superior UX.
2) Tap Into Global Community Of Testers
You can assemble a team of professional testers from around the globe, suited to your testing needs to execute your test cycles. You can put your app to the ultimate test in the hands of expert crowd testers. Gain real insights on how your target demographics would react to your app.
3) Get The Support Of Experts
Rely on experts in usability testing to plan and execute your test cases. Get support from experts across the globe for defining workflows, planning and executing the testing strategy.
4) Shareable And Actionable Reports
With crowdsourced testing platforms you can not only manage your test cycles, you can also gain insightful usability reports. You can discover areas that need your attention. You can help your development team build a more intuitive and efficient app.
Usability Testing With 99tests Platform
With crowdsourced usability testing from 99tests, you can ensure that your app alawsy leaves the right impression with your users. By relying on the pool of talented usability experts from around the globe, you can plan and execute your usability testing effectively. You can not only uncover issues in time but also gain insightful recommendations to make your app more delightful.
How 99tests Platform Works
- Just tell us your usability testing needs & we’ll take care of the rest.
- Our usability experts will help create extensive target audience screener questions.
- Our test cases and test plans will help you in getting accurate feedback from the target demographics.
- We will also help you create the usability survey, think alone videos and the usability workflows for running the tests effectively.
- Leverage on the expertise of the talented crowd testers for creating test cases, analyzing and gaining useful recommendations for every feature of your app.
Benefits You Gain With 99tests
- Access to usability experts for creating and executing your test plans.
- Insightful feedback from real users on real devices.
- Actionable reports for benchmarking against Industry standards.
- Useful inputs for improving app features to beat the competition
Crowd sourced usability testing powered by 99tests, helps Reverie bridge language barriers
Communication is the key to engaging customers. Find out how crowd testing helped Reverie, a cloud-based language-as-a-service platform to connect businesses with their target audience by delivering app content in the languages that they needed.
Mail us at firstname.lastname@example.org to learn more about our crowd sourced usability testing for apps. Learn how usability testing through 99tests can empower your product team to build incredibly good software.